I am totally new to blogging and am trying to learn the ropes to try and make my blog a little more real and a little less slapped-together. Please feel free to roll your eyes at the following newbie question.
I'm seeing all kinds of posts about getting signed up with Technorati. I went to their main page, and I was not sure what it would do for me that an ordinary search engine wouldn't (which probably means I really am failing to understand what Technorati is in the first place). What is the benefit to claiming my blog with Technorati?