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Rebranding Indian Currency: Rupee's new symbol

  1. Hi guys!
    I wrote this article after the government of India announced the new symbol of Indian currency on 15th July10.

    This article covers the importance of symbol as highlighted by the government, how we zeroed-in on this symbol, what it means, where will we see the new symbol and how long will the transformation take. Additionally, this article also covers why the government decided to use the symbol now, what this symbol means for Brand India and how it would have to be achieved.

    Pls try and give it a look.
    Suggestions are welcome...
    and if possible leave your comments on the article too.. that would allow me to better follow up with the comments you posted..
    and just so that this topic remains afloat for a while, pls leave some comment here.
    Thnx a lot in advance.

    The blog I need help with is genobz.wordpress.com.

  2. The link to the post is http://wp.me/pinhe-63

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