How important is a consistent theme in writing?

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    I’ve been writing for a few months, and I find myself asking the same question time and time again. How Important is it to maintain a consistent theme with a blog (no I’m not talking about the wordpress “theme” :) but a more or less consistent topics that I am writing about. I started the blog about a “quarter life crisis” period in my life. I write a lot about being 28/A millennial. However, I occasionally find myself wanting to post about random thoughts on my mind – reviews of shows/food other things. Will it through off the audience to switch up the topic?


    The blog I need help with is



    It’s your blog and you ought to know your audience but if you are unsure then don’t rely on us unsubscribers. You can poll your readers if you like and your can use survey monkey if you want more data from your audience. You can simply publish a post proposing the topics you are interested in expanding into and ask for feedback.



    Hi laurenblakely — that’s a great question, and something I’ve struggled with myself (over time, I’ve realized I naturally gravitate to the same rotation of themes over and over — and ultimately when you write about things you’re passionate about, and do so in your own voice, your audience should welcome that, rather than experience dissonance).

    I thought about these two posts in particular, which talk about figuring out what parts of you you’d like to present on your blog:

    And general thoughts on considering your audience and reader in your head as you write:

    (The rest of the posts on building your blog/brand and thinking strategically about growth might be helpful:

    These posts are also available in an ebook as well, for easier reading:

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