Plug In Request
Actually they aren’t and I know whereof I speak because I have self hosted. WordPress.com blogs have excellent SEO. In any event it’s irrelevant as there is no FTP access to our free hosted WorPress.com blogs and we bloggers can’t install plugins for security reasons. http://en.support.wordpress.com/plugins/ Also note that there is no upgrade you can purchase that allows FTP access and the ability to install plugins. Only those with WordPress.org installs can use plugins http://support.wordpress.com/com-vs-org/
We do not have access to any metadata on this multi-user blogging platform. Our blogs share a common architecture. We bloggers cannot access metadata and insert keywords however, that matters little given that these days search engines are focused on keywords in your content and not in your tags. http://onecoolsitebloggingtips.com/2012/03/01/revisiting-keywords-and-tags/
You may also want to view this Google video where Matt Cutts addresses this > Google does not use the keywords meta tag in web ranking http://www.youtube.com/watch?v=jK7IPbnmvVU&feature=player_embedded
These 5 videos introduce how Google discovers, crawls, indexes your site’s pages, and how Google displays them in search results. It also touches lightly upon challenges webmasters and search engines face, such as duplicate content http://onecoolsitebloggingtips.com/2010/03/22/5google-webmasters-video-tutorials/
If you are using a WordPress.com theme good SEO is a given. However, going beyond the theme what the blogger has done within that structure is worth evaluating. Whether you write informative, persuasive or controversial content learning how search engines work, and how to apply basic SEO to you content will benefit your blog as it will increase traffic from targeted readers. http://onecoolsitebloggingtips.com/2011/10/21/two-seo-videos-for-bloggers/
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