Running competitions

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  • #1239178

    allenvcortez
    Member

    Hello,

    I am releasing a series of necklaces soon, and to generate exposure I had planned to run a contest through my .wordpress.com blog.

    To enter the competition readers would need to follow, reblog, like, tweet, or facebook the competition post. The winner would be randomly selected (from an old fedora I found the other day), contacted and then their prize sent out.

    Does this conflict with wordpress.com’s user agreement? I spent a bit of time searching but couldn’t find a real answer and I REALLY don’t want to get black listed for what will most likely be a pretty infective marketing ploy.

    Thanks for your time,
    Allen

    The blog I need help with is avcortez.wordpress.com.

    #1239420

    timethief
    Member

    I don’t think it is but if it isn’t maybe it ought to be. IMNHO bribing people to follow, reblog, like, tweet, or facebook the competition post is utterly distasteful and I would never do it.

    #1239421

    1tess
    Moderator Emeritus

    This could be questionable, and to be certain you should have a staff response. I’ll modlook this thread.

    #1239422

    allenvcortez
    Member

    I don’t think it is but if it isn’t maybe it ought to be. IMNHO bribing people to follow, reblog, like, tweet, or facebook the competition post is utterly distasteful and I would never do it.

    Well it’s pretty much how EVERY social media contest is ran, so I don’t know why you feel that way. It’s pretty normal. I won a set of speakers liking something on facebook.

    This could be questionable, and to be certain you should have a staff response. I’ll modlook this thread.

    Thanks a lot.

    #1239423

    1tess
    Moderator Emeritus

    If you subscribe to this topic then you will be notified when someone responds.

    #1239424

    allenvcortez
    Member

    have done, thanks again 1tess.

    #1239425

    raincoaster
    Member

    It’s normal but you should be aware that making a contest entry dependent on a Facebook Like is, while common, illegal in Canada. If you happen to be audited AND live in a country where it’s illegal, you might have a problem.

    #1239430

    csonnek
    Staff

    @allenvcortez – you can run a contest as you described on your WordPress.com site.

    Also, you should check what things are allowed in the country you reside in as @raincoaster suggested.

    I hope that helps!

    #1239431

    timethief
    Member

    Isn’t it interesting that we Canadians have a different take on this and even laws against bribery? It’s also illegal to use the email address we provide for a single purpose for any other purpose example: submitting an email address for a comment does not allow anyone to use that email address to spam the crap out of us with emailed newsletters and product offers yada, yada, yada.

    #1239432

    raincoaster
    Member

    Yes. I taught a class in social media marketing once and literally made them raise their right hands and SWEAR they would not subscribe people to their newsletters unless they had explicit permission. The next day, FIVE of my email addresses got a newsletter from the woman who’d invited me to teach the class.

    #1239435

    timethief
    Member

    Unbelievable! I drop everyone who does that or like a hot potato after I deliver a scathing rant. I think bribery for links, follows, likes, etc. and spamming people with stuff like newsletters, product reviews, product launches, etc. that they did not specifically provide an email address for reveals how mercenary and materialistic some people are. As that’s the way I think I find it amazing that others think that behavior is cool.

    #1239437

    raincoaster
    Member

    Oh, I’m fine with giveaways and such as long as people know what they’re signing up for. I am just a stickler for these minor points of law.

    #1239438

    1tess
    Moderator Emeritus

    Presumably the readers who follow, reblog, like, tweet, or facebook the competition post have read it and should understand that they might be contacted about it.

    #1239440

    raincoaster
    Member

    Having read a post, or even having reblogged a post, doesn’t mean you give your consent to be on an email list.

    (though it needs to be said that’s not what the OP was talking about)

    #1239441

    malindalou
    Member

    Thank you to the staff members for your helpful comments on this thread! I am considering running a similar contest to the ones described here on my blog and am grateful for your counsel! Have a great day.

    #1239444

    allenvcortez
    Member

    Thank you csonnek, I will look into Australian laws – we are pretty tight when it comes to competitions and I’ve noticed that most australian companies use social media as a launch pad for a “in 25 words or less” style comp. It hadn’t occurred to me that they may be doing this to work around the law.

    Timethief if these campaigns are bribery – Every competition is bribery. Why would any company give away something for free if it didn’t serve their own purpose in one way or another? Canada’s law is more likely due to gambling regulations, or controlling corruption and not because they consider it “bribery.” There have been a couple of quite famous campaigns where the winner has miraculously been their next-door-neighbour. This is (aside from immoral) unfair to the people who invested the (albeit small) time to enter the competition.

    To everyone else; The purpose of the competition is to get the name of my esty store out and into the feeds of people who otherwise wouldn’t be reading my blog. No promotional material would be sent, or even blogged about (save for new releases announced). Not much credit is being given to the intelligence of the readers here; if they don’t like they content they can (and will) remove themselves from the subscription.

    Raincoaster; yes, wasn’t talking about that at all but on a side note; I’ve never liked a competition to find my inbox full of promo-material the next day.

    #1239445

    raincoaster
    Member

    I have. I must network with more marketers than you!

    #1239446

    allenvcortez
    Member

    Maybe, I do structure most of my social media accounts with dead e-mail addresses though, so who knows.

    How did they get your email?

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