Because so much of the world is under the illusion that selling product is a universally good thing, spam is a fact of life. It’s ordinary to get more spam comments than real ones. You need to use the Akismet widget, which can be refined and taught by you but will still catch most of it even at default settings. You can delete them permanently from the holding place it puts them.
It’s not really very hard to recognize spam. A generic compliment with no specific reference to the content of your post is usually spam – otherwise they would just hit the “like” button. If you aren’t sure, go to your Dashboard / Comments and click on their url link. You’ll see right away if they are another writer or a salesperson.
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