Updating a blog.
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I recommend using the step by step tutorial linked to the bottom of your Admin page at https://learn.wordpress.com
See also the “Video Quick Start” tutorial http://en.support.wordpress.com/video-quick-start/
The only relevant support documentation is all found at the Support link http://en.support.wordpress.com which is also linked to on the bottom of your Admin page.
See also
https://en.support.wordpress.com/five-step-blog-setup/
https://en.support.wordpress.com/five-step-website-setup/Your theme specific details and set up instructions are at https://wordpress.com/themes/penscratch and the live demo site is here https://penscratchdemo.wordpress.com/
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Here are some tips re: increasing traffic.
If you want to increase traffic then don’t listen to anyone who professes there are passive ways of doing that. Increasing traffic to a blog is hard work. If you want your blog to rank well in search engine results and secure a traffic flow from the SERPs (search engine page results) then that begins with creating and publishing original content posts (not pages) ie. unique content that cannot be found anywhere else on the internet. See How to Identify Your Blog’s Target Audience http://onecoolsite.wordpress.com/2013/09/01/how-to-identify-your-blogs-target-audience/
It is commenting on other blogs with similar content that encourages traffic to flow to your own blog. If you are a WordPress.com blogger there are onsite tools you can use to find blogs by subject matter that are hosted on this multiuser blogging platform http://onecoolsite.wordpress.com/2014/01/20/finding-blogs-with-similar-content/ However, do NOT stop there because the classic error new bloggers tend to make here is focusing only on gaining traffic from this site alone.
These 5 videos introduce how Google discovers, crawls, indexes your site’s pages, and how Google displays them in search results. It also touches lightly upon challenges webmasters and search engines face, such as duplicate content http://onecoolsite.wordpress.com/2010/03/22/5google-webmasters-video-tutorials/
If you are using a WordPress.com theme good SEO is a given.
https://dailypost.wordpress.com/2013/04/11/seo-and-your-blog/
http://en.blog.wordpress.com/2013/03/22/seo-on-wordpress-com/However, going beyond the theme what the blogger has done within that structure is worth evaluating. Whether you write informative, persuasive or controversial content learning how search engines work, and how to apply basic SEO to you content will benefit your blog as it will increase traffic from targeted readers. http://onecoolsite.wordpress.com/2011/10/21/two-seo-videos-for-bloggers/
Successful blogs draw between 30 – 60 % of their incoming targeted readers from search engine referrals. That’s because targeted readers use search engines to do keyword searches to locate information of topical interest to them. Quick Blog Post Tagging Tips https://onecoolsite.wordpress.com/2013/03/15/quick-blog-post-tagging-tips/
6 Ways to Make Google Your Blog’s Best Friend > http://onecoolsite.wordpress.com/2012/10/08/6-ways-to-make-google-your-blogs-best-friend/
12 Tips for Improving Search Queries Ranking Position. If you want people to find your site through the use of keywords, then from the readers perspective, keep it natural and use key words or keyword phrases only if they are a natural “fit”.
http://onecoolsite.wordpress.com/2012/01/25/12-tips-for-improving-search-queries-ranking-position/7 Common Sense Social Networking Tips
http://onecoolsite.wordpress.com/2013/12/07/7-common-sense-social-networking-tips/Social Networking Blunders. Despite the ubiquitous statements to the opposite effect, auto posting to social networks, rather than manual posting results in fewer people reading your full posts on your site.
http://onecoolsite.wordpress.com/2014/09/10/social-networking-blunders/Are you looking for feedback on your blog? This could range from the design of the site to the actual content of a post. You can get feedback from our Community Pool:
https://dailypost.wordpress.com/category/community-pool/Also, if you just want to connect with other bloggers, get inspired, build your brand, and get inside tips from the folks who bring you WordPress.com, take a look at our Blogging University here:
https://dailypost.wordpress.com/blogging-university/Read also:
http://en.support.wordpress.com/getting-more-views-and-traffic/
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