I strongly agree with rhanw. I'm certainly glad to hear that some folks did see the terms about the ads - but for me, new to this, or for whatever other reason, I did not. Again, they're not very obvious.
I also understand that bills need to be paid. But allow us to make the decision consciously as to how we want our blogs to appear, rather than slipping the language in so we're unpleasantly surprised when the ads show up. Timethief indicated that this has been going on since 2006 and that "many bloggers don't know this..." Fair enough, but PLEASE CORRECT THAT! If you know people are missing the disclosure, and have been for years, why not make it front & center?